In one of our favorite chapters, Mark Patterson and Nancy Hoalst Pullen, two geography professors at Kennesaw State University who co-authored the textbook, apply their knowledge of food production and the beer industry to track down how geography...
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In one of our favorite chapters, Mark Patterson and Nancy Hoalst Pullen, two geography professors at Kennesaw State University who co-authored the textbook, apply their knowledge of food production and the beer industry to track down how geography influences beer styles, taste, and manufacturing. The 212-page textbook also features a collection of essays by beer lovers who explore, for example, the surge in popularity of the U.S. microbrewing industry. Chapter 17 is another favorite. Authors Matthew Zook and Ate Poorthuis studied a year's worth of tweets to suss out Americans' beer preferences, and their “lightbeer cyberspace" (see map, above) analysis reveals the dominance of Coors in the western U.S., Bud Light in the South and on the East Coast, and the Midwstern pocket claimed by Busch and Miller Lite.